STALEKS: Repeat HOLDERCARD Business Card Orders for International Sales Managers
Updated: 32 minutes ago
A real B2B project for a professional tools manufacturer
STALEKS makes professional manicure and pedicure instruments and serves beauty professionals internationally. HOLDERCARD produced personalised printed advertising cards for company staff, including international sales managers. The HOLDERCARD founder recalls repeat STALEKS orders and positive client feedback about their practical use.
Personal business cards for a whole sales team
The HOLDERCARD founder recalls personalised cards with individual sales managers' names and direct phone numbers, often produced in working batches of about 100 cards per manager. His recollection covers perhaps 50 managers and approximately 5,000 cards across the wider relationship. The client commissioned distinct branded advertising designs for staff and later returned with additional orders.
What the physical HOLDERCARD looks like
The colourful STALEKS card is a printed plastic advertising medium with rounded corners, folding creases and the characteristic open cut-out. It starts as a compact flat card, approximately the size of a bank card, and can be folded to support a smartphone. Its usefulness can encourage recipients to keep the branded contact details available after a first business meeting. The styled horizontal photograph illustrates a real supplied card design, not a separate independently documented distribution event.
How can international sales teams use personalised promotional media?
At trade shows, beauty-industry exhibitions and distributor meetings, individual STALEKS sales managers can give contacts a branded HOLDERCARD with their own details, company website and optional QR code. The useful smartphone-support function keeps the advertising surface relevant after the meeting and creates repeated opportunities for the brand to be seen.
The commercial significance of a repeat order
STALEKS's repeat requests for individual staff designs show a functioning B2B advertising relationship. HOLDERCARD served corporate identity, international sales contacts and distributor-facing promotion with a real printed medium that combined personalised business information and practical smartphone support.
Official sources and related real cases
More real case studies and physical advertising comparison
Documentary evidence: STALEKS production artwork from 2019
Original December 2019 correspondence includes CorelDRAW designs supplied by a STALEKS designer and forwarded by a marketing manager from company-domain email addresses. Versions marked Europe, PR and World show how the advertising cards were personalised for different commercial functions and markets.
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